Return and Refund Policy

Last Updated: June 30, 2026

This Return & Refund Policy applies to purchases made from African Pride Shop, operated by KONICUS LLC. By placing an order on our website, you agree to the terms outlined below.

1. Order Cancellations and Modifications

Many of our products are custom-made-to-order, meaning production begins shortly after your order is placed. Orders may be cancelled or modified, including size or color changes, within 24 hours of purchase. After 24 hours, your order may have entered the production queue and can no longer be changed or cancelled.

To request a cancellation or modification, please contact us immediately at contact@africanpride.co with your order number and the details of your requested change.

2. 30-Day Return Eligibility & Print-on-Demand Conditions

We accept return, replacement, or refund requests within exactly 30 days from the date of delivery. To be eligible for a physical return, the item must be unworn, unwashed, unused, and in its original condition with all tags attached, where applicable.

We will take full responsibility and offer a free replacement or full refund if the item you received is:

• Defective or damaged upon arrival, such as torn fabric or broken items.
• Incorrect due to our error, such as the wrong design, wrong color, or incorrect size being sent.
• Poor print quality, such as a print that is significantly blurry, faded, peeling, or visibly defective upon arrival.

Important Print-on-Demand (POD) Disclaimers:
Because our products are uniquely printed for each customer, please be aware of the following industry-standard tolerances, which are not considered defects:

• Color Variations: Slight differences in color between your digital screen and the physical printed product are normal due to screen calibration, lighting, product material, and the fabric printing process.
• Placement Tolerances: A minor design placement variation of up to 1-2 inches from the mockup image is standard in custom apparel printing.

3. Step-by-Step Return & Exchange Process

To ensure a smooth resolution, please follow our return and exchange process below.

Quick Process: 1. Contact Us → 2. Receive Return Authorization → 3. Send the Item Back if Required → 4. Receive Refund / Exchange

Step 1: Contact Us - Initiate Your Request

Email our support team at contact@africanpride.co within 30 days of receiving your item. Please include:

• Your order number, full name, and email address used for the purchase.
• A clear description of the issue.
• Photographic Evidence: Please provide a clear photo of the entire product, a close-up photo of the specific defect or error, and a photo of the shipping label on the package.
• Your preferred resolution, such as refund, exchange, or replacement.

Step 2: Receive Return Authorization

Our support team will review your request and photos within 1-2 business days.

• No Need to Return Option: For heavily defective, damaged, or incorrect print-on-demand items, we may issue a free replacement or refund without requiring you to ship the item back.
• If a Physical Return is Required: We will issue a Return Authorization (RA) number and confirm the correct return instructions by email.

Important: Please do not send any item back before receiving approval and a Return Authorization number from our support team. Packages returned without authorization or without an RA number may not be processed.

Step 3: Send the Item Back - Return Address & Shipping

If a physical return is required and approved, please follow the instructions provided by our support team.

For customers located in the United States: If your return is approved and a physical return is required, you may be instructed to send the item to our U.S. return warehouse address above. Please wait for our support team to confirm the RA number before shipping your return.

For customers located outside the United States: Please contact our customer service team first at contact@africanpride.co . International return instructions may vary depending on your location, product type, and order issue.

If you are instructed to send the item back, please follow these steps:

1. Pack the item securely in its original packaging, if available.
2. Write the RA number clearly on the outside of the return package.
3. Ship the package using a trackable shipping method within 7 days of receiving the RA number.
4. Email us the tracking number so we can monitor the delivery.

Return Shipping Costs

No Restocking Fees: We do not charge any restocking fees for approved returns.

Step 4: Receive Refund or Exchange - Final Resolution

Once your physically returned package arrives at our facility, our quality assurance team will inspect it.

Refund Processing Time: If your return is approved after inspection, we will process your refund within 3-5 business days after receiving your returned item.

• For Exchanges / Replacements: A new item will be sent to production after approval. You will receive a new tracking number once the replacement has shipped.
• For Refunds: Once we process your refund, the funds will be released back to your original payment method. Please note that banking timelines may vary:
  • PayPal: Usually 3 to 5 business days.
  • Credit/Debit Cards: Usually 10 to 15 business days, depending on your card issuer’s internal policies.

4. Items Not Eligible for Return

Because many of our products are custom-made-to-order specifically for each customer, we do not accept returns, refunds, or exchanges in the following cases:

• Buyer’s Remorse: The customer changed their mind after the order was produced and shipped.
• Sizing Errors: The customer ordered the wrong size, color, or style. Please carefully check our size charts before purchasing. If you made a sizing mistake, contact us. We may offer a special discount code for you to reorder the correct size.
• Customer Damage: The item was damaged due to improper use, mishandling, or failure to follow washing or care instructions, such as ironing directly on the print or using bleach.
• Late Requests: Requests made after the 30-day window has expired.
• Unauthorized Returns: Items sent back without prior approval, without an RA number, or to an unconfirmed return address.

Note: Gift cards are non-returnable. Sale, clearance, or discounted items are final sale and are not eligible for return or refund unless they arrive defective, damaged, or incorrect due to our error.

5. European Union Customers

If you are located in the European Union, you may have the right to cancel your order within 14 days of delivery under applicable consumer protection laws. However, this right may not apply to personalized, custom-made, or made-to-order items that are produced specifically for you, where such items are exempt under applicable EU regulations. If you believe you are eligible, please contact us.

6. Contact Information

If you have any questions about this Return & Refund Policy or need help requesting a resolution, please contact us: