Help Center

Last updated: August 3, 2026

Welcome to the African Pride Shop Help Center. This page provides answers to common questions about ordering, production, shipping, tracking, cancellations, product claims, replacements, returns, and refunds.

African Pride Shop is operated by KONICUS LLC. For complete terms, please review the policy pages linked throughout this Help Center.

1. Before Placing an Order

Are African Pride Shop products made to order?

Many African Pride Shop products are printed, personalized, manufactured, or prepared after an order is placed. Production may begin shortly after checkout.

Please carefully review the following before submitting an order:

• Product selection;
• Size and applicable size chart;
• Color and design;
• Personalization details;
• Quantity;
• Shipping address;
• Email address; and
• Telephone number.

What currency does African Pride Shop use?

Prices are displayed in United States dollars (USD) unless checkout expressly displays another currency.

Will the physical product look exactly like the online image?

We make reasonable efforts to display products accurately. However, minor differences may occur because of screen settings, lighting, fabric, materials, ink, and production methods.

A minor print-placement difference of up to approximately 1–2 inches from a digital mockup may fall within normal print-on-demand production tolerance.

A significant color error, wrong design, incorrect orientation, or materially misplaced print remains eligible for review.

2. Cancelling or Changing an Order

Can I cancel my order?

Yes. A cancellation request submitted within 24 hours of ordering qualifies for a full refund, even if production has started.

Can I change the size, color, or design?

A request to change the size, color, or design must be submitted within 24 hours of ordering.

Can I change my shipping address?

An address-change request must be submitted within 48 hours of ordering.

We will make reasonable efforts to apply the request, but an address change cannot be guaranteed after the order enters fulfillment or is transferred to a shipping carrier.

How do I request a cancellation or change?

Email contact@africanpride.co and include:

• Your order number;
• Your full name;
• The email address used for the order; and
• The exact cancellation or modification requested.

Further information is available in our Return & Refund Policy.

3. Production and Processing Times

How long does production take?

Orders are generally processed within 3–10 business days, depending on product type and production volume.

Does processing time include shipping?

No. Processing time and shipping transit time are separate.

Business days exclude weekends, United States federal holidays, and holidays observed by production or shipping partners.

4. Shipping Rates and Delivery Estimates

What shipping options are available in the United States?

What shipping options are available internationally?

Shipping methods and rates available for an individual order may depend on the destination, product type, package size, production facility, and options shown at checkout.

Orders to Alaska, Hawaii, Puerto Rico, United States territories, APO/FPO addresses, and military locations may require an additional 5–10 business days.

For full information, review our Shipping & Delivery Policy.

5. Tracking an Order

When will I receive tracking information?

A shipping confirmation email containing available tracking information will be sent after the order has been dispatched.

Why is my tracking number not updating?

Please allow approximately 48–72 hours for tracking information to activate or show its first movement.

Tracking updates may temporarily pause during:

• Carrier transfers;
• International transportation;
• Customs clearance;
• Peak holiday periods;
• Regional service interruptions; or
• Final-mile carrier handoff.

Which carriers does African Pride Shop use?

Depending on the destination, product, and fulfillment location, we may use USPS, FedEx, DHL, 4PX, YunExpress, SF Express, local postal services, or other regional and international carriers.

6. Shipping Addresses and Address Changes

Does African Pride Shop ship to PO Boxes and military addresses?

Some carriers may not deliver to PO Boxes, APO/FPO addresses, military addresses, parcel lockers, or restricted delivery locations.

We recommend providing a complete physical street address whenever possible.

What happens if I provide the wrong address?

A free replacement or full refund is not automatic when an order is lost, delayed, returned, abandoned, or destroyed because the customer provided an incorrect, incomplete, or undeliverable address.

Depending on whether the package can be recovered, an available resolution may include:

• Reshipment subject to additional charges;
• A partial refund;
• Store credit; or
• A discount code.

Address corrections must be requested within 48 hours by emailing contact@africanpride.co.

7. International Duties and Taxes

Are duties and taxes included at checkout?

International orders may be shipped on a Delivery Duty Unpaid (DDU) or similar basis unless checkout expressly states that duties and taxes are included.

The recipient may be responsible for:

• Import duties;
• Value-added tax;
• Customs clearance charges;
• Brokerage fees;
• Local taxes; and
• Carrier collection fees.

These charges are imposed by customs authorities or carriers and are not controlled by African Pride Shop.

What happens if I refuse to pay customs charges?

A refused or customs-refused delivery does not automatically qualify for a full refund.

Depending on whether the package and product can be recovered, an available resolution may be a partial refund, store credit, discount code, or reshipment subject to additional charges.

8. Delayed Orders

What should I do if my order is late?

Delivery dates are estimates unless African Pride Shop expressly confirms a guaranteed deadline in writing.

Email contact@africanpride.co with your order number.

A delay does not automatically qualify an order for a refund. We will review tracking, carrier information, customs status, destination, service interruptions, and any written delivery commitment.

9. Lost or Delivered-but-Not-Received Orders

When must I report a lost or never-delivered order?

A lost or never-delivered order must be reported within 30 days after the latest estimated delivery date.

If the carrier confirms that the package was lost before delivery, the available primary resolution may be a free replacement or full refund.

What if tracking says “Delivered,” but I cannot find the package?

Before contacting us, check:

• Other household members;
• Neighbors or nearby delivery locations;
• Building reception or property management;
• Mailrooms and parcel lockers;
• Safe locations around the delivery address;
• Your local post office or final-mile carrier; and
• Any carrier delivery photograph or delivery note.

If the package still cannot be located, contact contact@africanpride.co.

A “Delivered” tracking status does not automatically qualify an order for a refund or replacement. We may open a carrier investigation, and any resolution will depend on the available evidence and investigation result.

10. Wrong, Missing, Damaged, or Defective Products

What should I do if I receive the wrong product?

Contact us within 30 days of delivery if African Pride Shop sends the wrong item, design, color, or size.

After verification, the available primary resolution will be:

• A free replacement; or
• A full refund.

What should I do if an item is missing?

First, check whether your order was divided into multiple shipments. Products made at different facilities may arrive separately.

If all shipments have arrived and an item is still missing, contact us within 30 days of delivery.

What evidence should I provide?

For most product claims, provide:

• Your order number;
• A clear description of the issue;
• A photograph showing the full product; and
• A close-up photograph showing the affected area.

A shipping-label photograph is not required for print-quality or manufacturing-defect claims. It may be helpful for a wrong-item, missing-item, or shipping-damage claim.

How quickly will my claim be reviewed?

African Pride Shop will email an approval or rejection decision within 2 business days after receiving the claim and required evidence.

What resolutions are available?

A verified major defect or African Pride Shop error qualifies for one primary resolution: a free replacement or full refund.

A verified minor defect that does not prevent normal use may qualify for a partial refund or store credit.

Only one primary resolution is provided for each issue.

11. Size Questions and Wrong-Size Orders

What if African Pride Shop sends the wrong size?

If the size received differs from the size shown in your order confirmation, contact us within 30 days of delivery.

After verification, you may receive a free replacement or full refund.

For a garment measurement claim, provide photographs showing the garment laid flat with the chest width and garment length displayed next to a measuring tape or ruler.

What if I selected the wrong size?

If you selected the wrong size at checkout, African Pride Shop may provide a one-time replacement for a $15 USD charge.

You do not need to return the original product.

12. Personalized Products

What if African Pride Shop makes the personalization mistake?

If we print personalization differently from the confirmed order details, the available primary resolution will be a free replacement or full refund after verification.

What if I entered the personalization incorrectly?

If the product was made according to the personalization information submitted at checkout, but the submitted wording, spelling, name, date, number, image, or other detail was incorrect, the product does not qualify for a free replacement or refund.

African Pride Shop may provide a 50% discount code toward a corrected replacement order.

A physical return is not required.

13. Change-of-Mind Requests

Can I receive a refund because I changed my mind?

A change-of-mind cancellation submitted within 24 hours of ordering qualifies for a full refund, even if production has started.

After 24 hours, a correctly made product does not qualify for a free change-of-mind refund.

African Pride Shop may provide one of the following primary resolutions:

• Store credit; or
• A 50% discount code toward another order.

A physical return is not normally required for these resolutions.

14. Return Instructions

Can I send a product directly to the return warehouse?

No. A physical return is accepted only when African Pride Shop requests and authorizes it in writing.

What condition must an authorized return be in?

An authorized return must generally be:

• Unworn, except for a brief fit check;
• Unwashed;
• Unaltered;
• Unused beyond a reasonable fit check;
• Returned with original tags attached, where applicable; and
• Packed in the original packaging where reasonably available.

How long do I have to ship an authorized return?

Unless we provide a different deadline, the package must be shipped within 7 days after Return Authorization is issued.

Who pays return shipping?

If a physical return is required because of a verified African Pride Shop error, African Pride Shop will cover the authorized return-shipping cost.

For another approved return not caused by African Pride Shop, the customer may be responsible for return shipping, duties, taxes, customs fees, and carrier charges.

Does African Pride Shop charge a restocking fee?

No restocking fee is charged for an approved return.

What items are generally non-returnable?

Except for defective, damaged, incorrect, or legally protected products, non-returnable items include:

• Gift cards;
• Correctly made personalized or custom products;
• Correctly made products subject only to a post-24-hour change of mind;
• Washed products;
• Altered products;
• Products used beyond a brief fit check;
• Products damaged through misuse or failure to follow care instructions;
• Unauthorized returns; and
• Sale, clearance, or final-sale products.

Sale or final-sale status does not remove coverage for products that arrive defective, damaged, or incorrect because of our error.

Complete procedures are available in our Return & Refund Policy.

15. Refund Processing Times

How long does African Pride Shop take to process a refund?

After approval, African Pride Shop will process the refund to the original payment method within 3–5 business days.

If a physical return is required, the refund-processing period begins after the authorized return is received and inspected.

How long will it take for the money to appear?

The appearance period is controlled by the payment provider, bank, or card issuer and is separate from our refund-processing period.

What should I do if my refund is missing?

1. Check the original payment account.
2. Review pending or reversed transactions.
3. Contact PayPal, your bank, or card issuer.
4. Allow the applicable appearance period.
5. If the period has passed, email us with your order number and refund confirmation.

Email contact@africanpride.co for assistance.

16. European Union Customer Rights

Customers in the European Union may have a statutory right to withdraw from certain purchases within 14 days, subject to applicable conditions and exceptions.

The cooling-off right may not apply to products made to the customer’s specifications or clearly personalized, including qualifying custom-made or personalized products.

Nothing in our policies is intended to exclude a mandatory consumer right that cannot lawfully be excluded.

EU customers who believe a statutory withdrawal right applies should contact contact@africanpride.co before returning a product.

17. Contact Information

For order questions, shipping assistance, product claims, cancellations, replacements, returns, or refunds, contact:

Policy links:

• Shipping & Delivery Policy
• Return & Refund Policy
• Terms of Service
• Privacy Policy

This Help Center is a summary for customer convenience. If this page conflicts with a detailed policy, the applicable detailed policy and mandatory consumer law will control.